B2B-Marketing

We strengthen your position in the B2B Markets

We are at home in the B2B markets and know all about the product, plant, solution and supplier business. The Digital Consulting Experts for B2B marketing, social media, public relations and event management put you at the spearhead of competition, using outstanding strategic know-how and implementation best practices. Based on long-term B2B experience and marketing and communication roles, we are familiar with your markets, your business needs and processes. We are at the cutting edge of latest market, sales and marketing trends and provide measurable value to your company’s success track.

We speak your language – and the language of your clients

We have an in-depth insight about what’s on the minds of decision makers and consumers in the technology and key industries and know all about the hottest market trends. We „translate“ almost very complex products, services and technological innovations into the exact answer to the business demands of your customers. We position you distinctively, competitively and uniquely in the market, in the media, in public. This is not least because we are working for world-leading companies.

For your competitive edge on the market:
We are up-to-date with B2B market and marketing trends

The B2B market environment is as challenging, complex and volatile than never before. Decision processes, co-operations, takeovers are taking place faster and in a new way. More and more, complexity, internationality, velocity and digitalization determine the daily business. Parallel to this, the B2B touchpoints expand from industry fairs, personal contacts and dialogue marketing to social media and mobile solutions. To master this challenge, the Digital Consulting Experts support you with market analysis, competitive analysis, go-to-market strategies, market positioning and brand strategies. Up-to-date marketing tools such as social media marketing, marketing intelligence, demand generation, marketing automation and sophisticated CRM-systems are familiar to us.

Our industry focus in the B2B markets

Aerospace – automotive – biotech – clean-tech – consulting firms – engineering – environmental technology healthcare / e-health – high-tech – ICT – industry-related services – life sciences – logistics – M2M – IoT – medical technology and devices – production – renewables / utilities – technology

Our Marketing Experience–Your Benefit!

The markets are the start and end point of all business. The Digital Consulting Experts offer broad, in-depth expertise and an understanding of all key industries. We can provide you with the kind of high-quality, transparent market feedback and demand generation you need. We provide broad experience in building-up strong brands of world-leading companies and innovative start-ups, in the development and implementation of EMEA marketing strategies, we are experienced in major EMEA product launches, have successfully launched completely new technologies and have boosted demand generation and sales pipelines into new dimensions.

Digital – Classic – Cross Channel

Our team is versed in the full spectrum of digital and classic marketing campaigns—from strategy development and market analysis to project management, execution and project controlling. We are experienced in up-to-date marketing, e.g. brand and sales communications, social media resp. social business marketing, marketing intelligence, demand generation, marketing automation, marketing workflow automation, and sophisticated CRM systems.

• Market analysis, online research, web research, business research, desk research, market research, competitor analysis
• Market positioning
• Branding, brand strategy, brand marketing, brand creation, trademark protection
• Demand generation, lead management
• Content marketing
• Marketing communications
• Sales communications
• Online marketing
• SEO (search engine optimization)
• Social media marketing
• Direct marketing
• Telemarketing
• Event management
• Localization of international campaigns
• Full service as “extended marketing department”

Please read more:

• IoT, M2M, IT, technology marketing
• B2B digital marketing
• B2B Content